sample blog post for zashadu

Dr. Iyadunni Gbadebo Photo                     Source: This Day Live

Dear Collector,

It’s Bibi here.

If you’ve ever walked into our store, chances are we’ve met! I’m usually the first person you see, and I love helping you find the perfect piece to add to your collection.

One of the questions I hear all the time is:

“What’s new? What piece should I get next?”

Lately, my answer has been simple: The Hero Cuffs.

I’ve seen firsthand how women try them on, fall in love instantly and then come back for more to build a stack. It’s become one of our most loved pieces, and for good reason.

As women, we all carry a story.

Stories of trials we’ve walked through, the quiet lessons learned in solitude.

Of getting back up, again and again, even when no one was watching.

Of heartbreak turned into wisdom.

Of survival.

Our Hero’s Cuffs are inspired by this very journey — personal yet universally understood: the Hero’s Journey.

And till the 30th of March for Women’s Month,

Enjoy 10% off the entire range

Here’s why everyone’s obsessed:

  • You can wear it alone for an effortless statement or stack a few for serious impact
  • It comes in multiple stunning colours, each reflecting a different mood or energy
  • Each cuff is made from upcycled skin; a win for sustainable luxury

When it comes to style, our cuffs work with everything from dinner dresses to business outfits, it's the perfect accessory for every woman.

And truly every woman who walks through our doors asks about it. They try it on and just feel something. That’s the power of a piece that connects beauty with meaning.

If you’ve been waiting for your next Zashadu piece or something that speaks to where you are now and who you’ve become, this is the one I’d recommend.

I can’t wait to hear what colours you choose and see how you style it.

With love,

Bibi

                                     Zainab Ashadu 

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